Some of the main doubts involving an entrepreneur are:
- what do my clients need?
- what are the major doubts of my audience?
- what could be interesting – for my niche – in social media?
- which problems could interests my potential client?
- I want to publish my project: which part is more interesting for people?
How can you discover people’s thought? There are few tests you can do:
- the “old school” tells you to ask and talk to people. It is a long process. Via socials, or by person. The results are very good, real and precise, but you will have only a short percentage of audience, a small audience, it is not exhaustive
- another old-school-style is to search through published books, articles, reviews… what other competitors talk about?
- a very used contemporary method is… to start searching with Google (or other search engines) starting composing a phrase or a keyword and discovering all the possible connections
- there are also marketing websites dedicated to this topic. Check https://answerthepublic.com/ and test your field of interest.
And you… do you use other useful tips?